‘Hy’-end Magazine Boost for Hyndburn

Scott Dawson Advertising is launching a brand new feel-good glossy publication for the Lancashire district of Hyndburn.

LIFE:STYLE Magazine plans to promote the positive side of Accrington and its surrounding areas appealing to tourists, business investors, heritage, music and culture fans.

“I am thrilled to see a lifestyle magazine promoting the area and the very hard work going on behind the scenes by my office, the district council, and the many brilliant community groups we have here.”

Hyndburn MP Graham Jones, pictured, said: “I am thrilled to see a lifestyle magazine promoting the area and the very hard work going on behind the scenes by my office, the district council, and the many brilliant community groups we have here.”

Mr Jones added: “There is a thriving business community in Hyndburn and I hope members of this community will step up to support LIFE:STYLE magazine and help get the positive aspects of the area out to a wider audience.”

The twice yearly magazine will showcase local businesses, shops, cafes and restaurants, and concentrate on promoting civic pride.

Said a spokesperson for Scott Dawson Advertising, which will produce an autumn/ winter and spring/summer edition: “Like other areas of Lancashire Hyndburn also enjoys the benefit of bustling town life with both major retail and food chains and small independent shops and restaurants, picturesque parks and villages and breath-taking countryside – which is perfect for running, cycling and hiking enthusiasts.

“We wanted to produce a magazine to share all that is wonderful about the area.”

LIFE:STYLE Magazine promises to explore and encompass all aspects of the area’s rich ethnic diversity.

The first issue will feature a lively dinner debate between four Hyndburn men of Irish, English, Pakistani and Polish descent, about their varying views on Family Values.

Interested in advertising in LIFE:STYLE Magazine? Please call Sue on 01282 426846.

‘Pedal us to Glory’ TV star Jesse McClure’s cycle sprint for Accrington Stanley

Storage Hunters star Jesse McClure and his agent Murray Dawson (pictured) will cycle from Blackpool FC to Accrington Stanley FC on Saturday in the first event of a £40,000 fundraising bid.

The pedal-powered pair hopes their efforts will put £500 in the pot of the OASSC’s (Official Accrington Stanley Supporters Club) project #upinlights – which aims to provide an electric scoreboard facility at the Wham Stadium.

Joining them on the 58km ‘Pedal us to Glory’ ride will be Accrington Stanley’s Managing Director, David Burgess.

Says Jesse: “We hope to raise around £500 in sponsorship – although I still haven’t actually got a road bike yet! So if anyone has one they are willing to lend me – get in touch!

“If we raise more than £5,000, Murray and I will do the ride on his vintage 1970s Grifter and Chopper bikes.”

Jesse, whose new TV show British Treasure, American Gold, premieres on Quest on October 19^th, adds: “If we raise more than £6,000 we’ll do it on a tandem. We haven’t discussed how much it would take to do it on a unicycle!”

Jesse’s agent Murray, Managing Director of Scott Dawson Advertising, said: “I wouldn’t say we’ve exactly been training hard– but a couple of laps around the car park – and we’re ready to do what we can to help the Club.

“As part of our Accrington Civic Pride initiative we were happy to print raffle tickets and flyers free of charge, as well as raise sponsorship deals, and help the official supporters club get closer to their £40,000 goal.”

The OASSC’S 2016/17 fundraising campaign #upinlights, include raffles, events and sponsorship.

The first on the agenda is the sponsored bike ride; Pedal us to Glory, which will start at Blackpool Football Club at 8.45am back to the Wham Stadium arriving before the League 2 fixture between the two clubs at 3pm on Saturday 15^th October.

Fans can sponsor riders or purchase a raffle draw ticket, price £2, which will be on sale on match day or from committee members.

The draw will be made at half time at the Blackpool game and the prizes are:

Mascot package for ASFC fixture
2016/17 squad signed home shirt
£50 voucher for Extreme Ladieswear in Accrington
24″ Colour television.
£20 voucher for Oriental Delight restaurant in Clayton-le-Moors

You can sponsor Jesse and Murray at: https://www.justgiving.com/crowdfunding/murray-dawson

Or to find out about other events being organised by the OASSC, you can contact fundraising coordinator Mark Brennan 07913 080974 or via email markdonbrennan@gmail.com

Scott Dawson Advertising appointed to handle Accrington Stanley sponsorship

Historic local football club Accrington Stanley has appointed Scott Dawson Advertising to handle all their sponsorship as they aim to build on the phenomenal success of their 2015/16 season.

In an exciting season in which the League Two club attracted a new majority shareholder and got to the play-offs, the footballing world took notice of Accrington Stanley and the community spirit that surrounds it. Now the club is keen to build on its most successful season yet in the newly named English Football League by attracting sponsorship from local businesses.

David Burgess, Managing Director at Accrington Stanley FC, said:

“In the last 12 months we’ve attracted a new majority shareholder in Andy Holt whose investment has helped to secure a future for Accrington Stanley. We’ve attracted sponsorship from Andy Holt’s plastics manufacturing business What More UK and also from PlasticBoxShop, our shirt sponsor.

“Now we’re keen to work with other local businesses and have a range of sponsorship options available, or can tailor packages to suit them. We’ve appointed Murray Dawson to handle all our sponsorship since he’s very well connected locally and, as a Hyndburn lad himself, has the club’s best interests at heart.”

Murray Dawson, Managing Director of Scott Dawson Advertising, was instrumental in helping Accrington Stanley to begin building the relationship with Andy Holt which saw him take a majority share position of the club. Scott Dawson Advertising also brought to the club the current What More and PlasticBoxShop sponsorship deals, and has worked on the shirt sponsorship deal for the last five years.

Murray Dawson said:

“I became involved with Accrington Stanley through what I like to call our ‘community pride’ initiative. I’m a local lad, having grown up just down the road from Stanley in Clayton, and genuinely want to see the club do well. They had a wonderful first season with Andy Holt at the helm and that’s done a massive amount for the supporters and for community spirit. We’re keen to keep the momentum going, and I’m delighted that we’re now officially handling sponsorship on the club’s behalf.”

Scott Dawson Advertising will manage all sponsorship for Accrington Stanley for the next two years. Packages range from £100 up to £100,000, offering something to all sizes and types of businesses, from local tradespeople to international companies.

Business have the opportunity to sponsor individual matches, as well as match day programmes, the football, and the Accrington Stanley website.

Larger deals are on offer for the sponsorship of stands at the Wham Stadium. The club is hoping to attract sponsorship of £20,000 for the naming rights of the Clayton End stand which is currently undergoing major refurbishment work to return it to a standing terrace. Sponsorship of the Jack Barrett stand, which is being kitted out with new seating over the summer, is also available, as is that of the Coppice Terrace away supporters’ stand.

Murray added:

“Out of over 1,800 registered businesses in Hyndburn, there are over 250 with an asset value of over a million pounds. I’m hopeful that many of these will engage with the club by getting behind it financially. The sponsorship opportunities on offer will put their branding in front of the increasing number of supporters who pack into the Wham Stadium each match day, as well as those who support from afar. In the case of televised matches throughout the season, the audience is into the millions.”

For more information about Accrington Stanley sponsorship opportunities, businesses should get in touch with Murray Dawson at Scott Dawson Advertising by calling (01282) 426846 or emailing murray@scottdawson.co.uk.

To find out more about major refurbishment of the Wham Stadium over the summer, including the laying of a new pitch, visit the Accrington Stanley website www.accringtonstanley.co.uk.